Oh, how often have I sat there and thought „Huh, maybe I should write a blog“. But until 8 months ago I never did. I’ve always struggled with turning my ideas into text. A couple of fortunate events then forced me to push through those blockages and do it. …

Influencer marketing has become a multi-billion dollar industry in the past couple of years. Whether you like the influencer culture or not, when you venture through social media platforms, you can’t escape this part of Instagram, Tiktok & co. Between those glimpses into somebody’s life, between Tiktok dances and banana…

Quick disclaimer: If you haven’t read my last blog post “Educate, entertain, engage & inspire — Part 01 Creating social media content that matters” I would highly recommend doing so before heading straight into this step-by-step guide. …

Creating a Social Media strategy that fits your brand, gets your message across, and resonates with your followers comes with a lot of challenges. In a world that is overloaded with content, we are being bombarded with countless posts and ads on a daily basis. …

If you consider yourself a creative person or even made your artistic passion your job, you probably know what I’m talking about: An awesome idea pops up in your head, yet something is blocking you from acting on it. Or you have this massive project for work or university, which…